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Senin, 03 Juli 2017

Seo tips for beginners

Seo tips for beginners
You should see SEO as a whole process. There are so many factors that can push your web page to rank 1 in search engines on Google; And each factor supports one another. No one concept is patent in SEO strategy; A definite deficiency in a factor can be covered in other factors.

But if you plan to build a healthy website for a long time, then there are 3 basic things you need to know from the beginning. All three will be explained below.

Content Strategy

Recent content strategies are referred to by SEO practitioners as "new SEO". At the time the Panda and Penguin algorithms are issued by Google; Many of the previously popular strategies became useless. The algorithms of Google has forced many SEO practitioners to reorder the optimization plan, because the previous optimization only bear fruit penalty.

But do not let the content strategy is only limited to publish new articles of quality. It also includes old articles that already exist in our web that need to be sure to meet onpage SEO standards from Google et al. But that can be learned later. Now what you need to know is the understanding of the Content Strategy itself.

The initial phase of this content strategy is to understand your MARKET. You must know what your market wants; And you must know what you can fulfill from your market demand. For that you have to learn what keyword research is. This keyword research is one of the most ignored things by those who are just learning SEO and the end result is they often hunt down keywords that are useless.

Once you learn how to do keyword research and collect some good keywords, then the next step in the content of this strategy will be you will learn how to create articles or content that is not only favored by Google but also favored readers and can make your readers buy your products Or read other articles.

You need to know that visitors to the website the longer the more because there are some who have visited will come back to visit because you like your content and also your service. So as much as you make content that satisfies people and also meets the SEO factors needed for ranking.

Getting Backlinks

This is a set of strategies to get many links from other websites to your website. Backlink is a term that will often you hear and will often make your headaches beginner SEO actors. Why does this make many people's headaches? Because getting backlinks is not easy.

The actual difficulty of getting this backlink started by Google itself; Because Google once gave an understanding that the dofollow outbound links will reduce the points of the pages of a website. If it's said that, then nobody wants to give outbound links for anyone. Who wants to lose?

Later, Google released that websites that provide relevant outgoing links will benefit from additional points as they provide relevant references to their readers. Even relevant outbound links are counted as the keynote factors of websites that are not spammy. But there are 3 factors that need to be considered when providing outbound links to make it profitable SEO our website.
Must go to websites that are relevant to our website
Can not reciprocal links in the sense there is your link on the intended web page, because it will be considered as link exchange
Do not get too many outbound links. 1 or 2 is enough. If too much and unbalanced with the length of your content, then the point increase will not be balanced with the points that come out.
These things are still many not understood bloggers in Indonesia, so you will be so difficult to get links from websites relevant to you. Though providing relevant backlinks it can actually add to our web points if done correctly. We can see websites abroad that are very easy to provide dofollow links to websites relevant to them; And indeed in the end the web-web becomes a big website. Call it and who always provide dofollow links to their references.

To find websites that are considered relevant to their website then you can googling by using operator related

Example: Type in Google related: https: // to find websites relevant to

Social media

Many SEO practitioners do not understand what the influence of social media on SEO strategies. Actually social media is used to treat relationships with those who come to your website through SEO. So if you get traffic from SEO, then somehow you invite your website visitors to give like to your fanpage.

So later if you have new posts or new products, you can invite them to go back and read the latest posts from you. So the longer your traffic gets bigger, because traffic not only comes from search engines, but also from old visitors, whom you care about with you through social media. So unfortunately if you do blogging but do not invite people to give like on your social media account.
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Minggu, 02 Juli 2017

What is SEO & What are the Benefits of Search Engine Optimization For Your Business?

Most of us would already know what SEO (Search EngineOptimization). SEO is a series of attempts made by a webmaster on a website that aims to increase the visibility of a website page for the better in search engines, especially Google. Web pages that rank well on Google search pages will certainly have the opportunity to get more potential visitors continuously for free.

When we type a keyword in the Google search page, we will see a list of websites related to that keyword. A well-optimized website / blog that is on the top (position 1 - 4) will usually get more visitors compared to websites that are at the bottom of the search results.

We need to note, I mean with a website / blog that is well optimized from the SEO side is the website that is in the order of organic search results (Organic Search), not a website that put an ad on Google (Google Ads).

What are the Benefits and Advantages of SEO For A Business?


All businesses must have a profit, right? Various ways employers do to increase the benefits of their company, either by doing offline marketing or through #internet marketing. Here are some of the benefits of SEO in a business's online marketing:

1. Bringing Potential Traffic to Business Websites

As mentioned before that well optimized website pages from SEO side will get good rank also in search engine, for example #Google. The better position of your website page in Google then the opportunity to get visitors (traffic) potential will be greater. These potential visitors who will become prospective customers of your business.

Why do I mention Google's traffic is potential traffic? Not all traffic sources provide benefits to your business, especially when the traffic comes from auto surf websites that give visitors bots to your website. This kind of traffic is absolutely useless for the development of your business, trust me!

Google users typically type unique keywords when they search for the products they need, or find useful information to provide solutions to their problems. Well when they find your business website through Google which in fact always show search results based on keywords, then most likely they will become customers because they use keywords relevant to your business. These potential traffic will come continuously to your website for free and will help increase the number of customers and sales of your business.

2. Increase Your Business Awareness

Brand Awareness is the ability of potential buyers or consumers to recognize or remember a brand. The more famous a brand in a particular niche then the possibility of sales intensity will also be greater. There are actually many ways to increase Brand Awareness of a business. One of them is with website optimization in search engine (SEO).

When internet users search for information related to your niche through Google and find useful information on your website then chances are they will remember the website pages that provide that valuable information, that is your website. The more people who open your website from the search engines then your business brand will also automatically become more popular, at least among internet users.

3. Getting Your Customer Data for Free

Many online entrepreneurs are willing to spend a lot of money on advertising in various advertising media in order to get contact data (email, mobile number, address, etc.) of potential customers or loyal customers of their business.

What are the benefits of this contact data?

By knowing the data of prospective customers it will be easier to contact them when we issue a new product or want to provide special promotional offers to sell old products. In essence, we can still connect with customers at any time.

When your website is in the top position in search engine it will be easier to get the customer data, and of course free. Of course we need other services to store the customer base data, such as autoresponder service to build our customer email list.

Actually there are still many more SEO benefits for your business, and I think the 3 points above are the most important. Each person will feel the benefits of SEO for their business when it's experienced itself, which is sure your business will be more stable if your website is well optimized in search engines.

What's Done In SEO Activities?

When you read my previous article, "200 Factors Affecting Website Ranking on Google", you may be sickened or afraid to work on SEO campaigns for your website because it looks complicated. It does not have to be that way, let's make it simpler.

In the SEO strategy, there are two IMPORTANT things to be done by an internet marketer, namely: Seo on Page and Seo Off Page. Let us discuss further.

1. What is SEO On Page

SEO On Page is a website optimization efforts made from the side of the website itself. In other words, an optimization effort is done by a website owner / webmaster by designing an SEO Friendly website. Some important elements found in SEO On Page include:

  • Research keywords, read the article "How To Research Keywords With Google Keyword Planner" to find the main keywords and supporting keywords that are most relevant to the niche website to be created.
  • Build a website with good structure, looks interesting, and load it fast
  • Use a good Title Tag for the homepage and title of the content
  • Adding relevant description to the website
  • Build content that will benefit the audience
  • Setting up SEO Friendly URLs (permalinks)
  • Using Heading well (H1, H2, H3, H4)
  • Set up website navigation as possible
  • Build internal links
  • Add keywords to the image / image naming
  • And others

2. What is Seo Off Page

Off Page SEO is a website optimization effort conducted from outside the built website. A website page that SEO On Page is good should be supported by optimization from outside the website itself. Off page optimization is done by building links (backlinks) from other sites to optimized websites. Some types of links commonly built to increase the popularity of a website on the internet, among others:

  • Links from social media (Twitter, Facebook, Google+, Youtube, and more)
  • Links from web 2.0 properties (Blogspot, WordPress, Weebly, and others)
  • Links from online forums (Kaskus, Bersosial, Forum Detik, Forum Kompas, and others)
  • Links from social bookmarking sites (,,, and others)
  • Links from blogwalking activities (commenting on other people's blogs)
  • Links from websites that accept guest bloggers
  • And others

Well, the above was a brief explanation of what SEO is, how its application, and what the benefits for your business website. Website optimization in search engines is a process we must do periodically as search engines (especially Google) constantly update their search results and display the most relevant and well-optimized websites.

Hopefully this article useful.
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